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More welding shop leads, from buyers ready to quote.

People who search for welding services range from a homeowner with a broken trailer to a contractor with a structural package. We aim the campaign at the buyers you want and keep the rest from costing you a click.

01Who searches

General contractors, equipment manufacturers, food and pharmaceutical plants that need stainless work, and OEMs outsourcing weldments.

What your buyers type
  • 01custom welding fabrication
  • 02aluminum welding services
  • 03structural steel fabrication quote
  • 04stainless steel welding shop
  • 05robotic welding contract manufacturer
  • 06welding shop near me

02The campaign

How we build it for welding.

  1. 01

    Commercial work, not repair calls

    If you don't want small repair jobs, the ads say so and repair searches are reduced. If you do want them, they get a budget of their own.

  2. 02

    Ad groups by process and material

    MIG, TIG, aluminum, stainless, structural and robotic welding each get their own ads and keywords.

  3. 03

    Your certifications up front

    CWB certification to CSA W47.1, or other certifications you hold, go in the ad and on the page. They answer the first question many contractors ask.

  4. 04

    A quote page for drawings and photos

    Drawings or photos, material, quantity, and shop or on-site work. Your estimator knows what kind of job it is before calling back.

Blocked before launch

Searches that look close but never become a quote request. They go on the negative list on day one.

  • welding jobs
  • welding school
  • welder salary
  • welding machine for sale
  • welding helmet
  • welding course

The quote form asks for

  • Drawing or photos
  • Material and process
  • Quantity
  • Shop or on-site work
  • Certification required

03Guarantees

Two guarantees, in writing.

Guarantee 01

Live in 14 days.

If your campaign isn't live within 14 days, the setup fee is refunded.

Guarantee 02

10 quote requests a month by day 60, or we work for free.

With an ad spend of at least $1,000 a month, you get at least 10 quote requests a month by day 60. If not, we work for free until you do. Your ad spend still goes to Google; only our fee stops.

Full terms are set out in the service agreement.

04Case study

A Quebec sheet metal shop.

14 months of Google Ads at $1,000 a month. The campaign ended in November 2023. The customers it found kept ordering.

quote requests per month during the campaign
19quote requests per month during the campaign
per quote request
$55per quote request
in jobs won to date, including repeat orders after the ads stopped
$747,975in jobs won to date, including repeat orders after the ads stopped

Results from one client, from a campaign run by one of Calibre's founders before Calibre was founded. Campaign ran October 2022 to November 2023 at $1,000 a month. Jobs won to date (September 2026) include repeat orders and follow-ups after the campaign ended. Revenue shown is value of jobs won, not profit. Past results don't guarantee future results.

05FAQ

Common questions.

Can you keep out small repair jobs?

Mostly. Repair searches can be reduced or excluded, ads can state minimums, and the form asks for quantity and drawings. A few will still get through; the form lets you sort them fast.

We weld and fabricate. Which do we lead with?

Whichever has the capacity and margin you want to fill. Many welding shops sell more as fabricators: the campaign can lead with complete weldments and list welding as a capability.

Do you work with shops outside Quebec?

Yes. We work across Canada and the northeastern United States, with one shop per process and region.

06Contact

Is your territory open?

Tell us what you make and where. We'll check whether your territory is open and get back to you within one business day.

For example: Laval, South Shore, Ontario

Parts, materials, volumes, available capacity.

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